Habitat for Humanity Announces Online Promotion with Borders.com
Americus, Ga. - June, 26 2000 - Habitat for Humanity announced June 27 that Borders, one of the nation’s leading retail destinations for book, music and video lovers, will support Habitat for Humanity’s mission of providing affordable housing worldwide with an online fund raising campaign at http://www.borders.com/.
During June, Borders.com (http://www.borders.com/) will donate $1 for each online sale of a designated list of 20 books about housing and home building to Habitat for Humanity International. The book More Than Houses, by Habitat for Humanity founder and president Millard Fuller, is among those titles featured. More than Houses tells the stories of partner families, volunteers, donors, employees and others who demonstrate that Habitat for Humanity provides a lot more than shelter to the people it serves. In addition to More Than Houses, Fuller’s earlier book, The Theology of the Hammer, is also featured, as is Raising the Roof, one of Habitat for Humanity’s books for children.
“It was an easy choice for us,” said Maya Van Putten, Borders.com Promotions Specialist. “Habitat for Humanity is an admirable organization whose mission we have wanted to support since the inauguration of our Charity 2000 program this January. It’s a perfect fit with Borders.com, and we’re happy to partner with Habitat to make a difference.” The special Habitat for Humanity promotion will be active until July 3.
Dedicated to eliminating poverty housing, Habitat for Humanity International is an ecumenical Christian ministry founded by Millard Fuller along with his wife, Linda. HFHI and its 1,984 affiliates in 67 nations have built and sold more than 90,000 homes to partner families at no profit with zero-interest mortgages.