Amélie Mauresmo named ambassador for Habitat
Amélie Mauresmo, No. 4 on women’s tennis tour, is named an ambassador for Habitat for Humanity
Amélie Mauresmo, ranked No. four on the Women’s Tennis Association tour, has been named an ambassador for Habitat for Humanity, the joint social cause for the WTA tour and Whirlpool Europe. Whirlpool Europe sponsors the WTA tour and is a worldwide partner with Habitat for Humanity.
As a symbolic gesture to mark her appointment, Habitat, the world’s largest nonprofit homebuilder, presented the 24-year-old Parisian with a tool belt, hammer and commemorative plaque. As ambassador, Mauresmo will support Habitat’s mission – to eradicate poverty housing from the world – and make appearances at social occasions and at building sites, getting directly involved in supporting families in need.
“The Whirlpool brand and women’s tennis have a lot in common,” says Mauresemo. “They’re both modern, exciting and dynamic. These are qualities that make me proud to be associated with this partnership.
“I am here today to show my own support and that of the other players, to the charitable work of Habitat for Humanity. I am very happy to be able to contribute to this cause. Everyone deserves to have a decent home, a roof over their heads, so I’m looking forward to lending a practical hand “on-site” in the building of one of these homes. Thanks to everyone for what you do.”
The premier sponsorship of the WTA Tour by Whirlpool Europe, brings together two top global brands that are household names for performance, leadership and passion, and also sees Whirlpool Europe as the presenting sponsor for the WTA Tour’s official social cause, Habitat for Humanity.
The partnership between Whirlpool Europe and Habitat for Humanity in Europe, with the support of the WTA Tour, began this year. It follows a long-established relationship between Whirlpool and Habitat on a global level, which has resulted in more than $25 million in service and support donations since 1999.
In the first year of the new partnership, Whirlpool Europe will donate 600 appliances for the construction program across Europe. The homes, which will be sold to families in need at no profit, through no-interest loans, will each include a range, refrigerator and washing machine.”
About the WTA Tour
The WTA Tour is the world’s premier professional sport for women with more than 1,100 players representing 76 nations competing for more than $58 million in prize money at the Tour’s 59 events in 31 countries, as well as the 2004 Olympic Games in Athens, Greece. More than four million people attended women’s tennis events in 2003 with millions more watching events on television networks around the world. The WTA Tour season concludes with the WTA Tour Championships presented by Porsche at STAPLES Center in Los Angeles, Nov. 10-15, 2004. Further information on the Tour can be found on the Internet at www.wtatour.com.
About Habitat for Humanity International
Habitat for Humanity International, based in Americus, Ga., is a Christian ministry dedicated to eliminating poverty housing. By the end of 2005, Habitat will have built its 200,000th house and more than one million people will be living in Habitat homes they helped build and are buying through no-profit, zero-interest mortgages. www.habitat.org. www.habitateurope.org.
About Whirlpool Europe
Whirlpool’s European Operations’ Center is located in Comerio (VA), Italy. It has 14,000 employees, four major brands – including Whirlpool, the No. 1 major domestic appliance brand in Europe – 13 factories, 31 sales offices and exports to another 38 countries, serving the whole of Europe, the Middle East and Africa. Whirlpool Europe is a wholly owned subsidiary of Whirlpool Corp., the world’s leading manufacturer and marketer of major home appliances, with annual sales of over $12 billion, 68,000 employees, and nearly 50 manufacturing and technology research centers around the globe. The company markets Whirlpool, KitchenAid, Brastemp, Bauknecht, Consul and other major brand names to consumers in more than 170 countries. Additional information about the company can be found on the Internet at www.whirlpoolcorp.com.