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Vidal Sassoon dedicates two Habitat houses to hurricane-affected families

AMERICUS, Ga. (Nov 9. 2006) – Philanthropist and world-known hairdresser Vidal Sassoon will dedicate two homes in conjunction with East St. Tammany Habitat for Humanity on Nov. 13, 2006, for the Hendrix family in Slidell and the Silve family in Lacombe, La. The two homes were built in partnership with families in need of affordable housing after hurricanes Katrina and Rita swept through the Gulf Coast.

Vidal Sassoon helped raise awareness in 2006 with Habitat for Humanity when he personally donated more than $100,000 to build two homes in partnership with low-income families affected by the hurricanes. As of Nov.1, Habitat has nearly 500 houses complete or under construction along the Gulf Coast.

“Habitat for Humanity helps build homes, lives, and dreams for families who could not otherwise afford to own their own home,” said Vidal Sassoon. “I now have the wonderful opportunity to help continue the work on the Gulf Coast and encourage others to get involved in rebuilding this community as well.”

“We couldn’t be more pleased that Vidal Sassoon has personally taken the initiative to work in partnership with families along the Gulf Coast,” said Nancy Woods, executive director of East St. Tammany Habitat for Humanity. “Vidal’s active interest in helping will help call others to action. Sassoon demonstrates qualities that we all hope to replicate… He is integral to contemporary culture; he is a leader, persuasive and sincere. His commitment to our mission is appreciated and moving.”

The charities and educational institutions to which Vidal Sassoon has given his time and energy to help raise funding or achieve their goals stretch from one side of the globe to the other and include everything from mounting a ballet for the Dance Theatre of Harlem to the establishment of the Vidal Sassoon International Center for the Study of Anti-Semitism and Related Bigotries at the Hebrew University in Jerusalem. On June 13, 1994, The Hebrew University of Jerusalem conferred on him the degree of “Doctor Philosophiae Honoris Causa”.

In addition to a down payment and the monthly mortgage payments, the Hendrix family and the Silve family invested hundreds of hours of their own labor – sweat equity – into building their Habitat house and the houses of others.

About the Silve Family
Jessica Silve, a single mother with six children has been living in a three-bedroom home with her parents and a sister since Hurricane Katrina struck. The kids have to sleep with Jessica and on sofas. In addition to being overcrowded, the house lacks heat and has plumbing, floors and walls in serious need of repair.

About the Hendrix Family
Stephen and Alicia Hendrix, with their two sons Joshua and Justin, lived in a mobile home prior to Katrina. They are now living in a FEMA trailer park. The Hendrixes own the land their former trailer was on, so their Habitat home will be built on their own land in Slidell. Stephen was in a car accident at the end of September 2006 and had to have serious back surgery, making the family’s need for decent, affordable shelter even more urgent.

About Vidal Sassoon
Vidal Sassoon, founder of the internationally acclaimed company which bears his name, revolutionized the hair industry with the creation of his haircuts based on the relationship of geometric shapes. His classic Sassoon cut in the 60’s with its meticulous shape and exacting lines revolutionized cutting. The dynamics of “Sassooning” energized the hair and fashion world, but responded to the demands and clamor of the trade and consumer to create the Vidal Sassoon product line.

Vidal’s early beginning provided him with a profound social conscience. His deeply seated philosophy of returning what has been provided by the worked resulted in his establishing the Vidal Sassoon Foundation and to pursue philanthropic interests throughout the world. Today he appears throughout the world as a leading exponent of corporate philosophies and policies that are indeed extensions of his talents and beliefs.

Vidal continues to appear in media and at shows worldwide inspiring others. He lives in London and California. The hair salons and schools bearing Vidal’s name are operating today throughout the United Kingdom, Germany, Canada and the United States.

About Habitat for Humanity International
Habitat for Humanity International is an ecumenical Christian ministry that welcomes to its work all people dedicated to the cause of eliminating poverty housing. Since its founding in Americus, Ga., in 1976, Habitat has built more than 200,000 houses in nearly 100 countries, providing simple, decent and affordable shelter for more than 1 million people. For more information, visit