HSNi builds local relationship into national fundraising campaign for Habitat for Humanity
HSN, Ballard Designs, TravelSmith and Improvements collaborate to raise funds and awareness in June
St. Petersburg, Fla. (June 1, 2015) — As HSN breaks ground on its fifth Habitat for Humanity of Pinellas County home, HSNi Cares, the philanthropic arm of HSN’s parent company HSN Inc., today launched a national monthlong campaign in support of Habitat for Humanity International.
Together, HSN, Ballard Designs, TravelSmith and Improvements will promote Habitat’s vision of a world where everyone has a decent place to live. Customers from these brands will have the opportunity to make a donation in support of the campaign when making purchases online and over the phone from June 1-30.
“A culture of generosity is at the heart of everything we do and our HSNi team is committed to giving back to its communities through impactful initiatives, like our annual Habitat for Humanity build,” said Bill Brand, president, HSN. “We are thrilled to be able to grow our partnership with Habitat even more and take the passion that our employees have experienced during our local builds and apply it towards a national campaign that generates widespread awareness and funds in support of this organization.”
As part of the campaign, HSN will donate 5 percent of all purchases made on the HSN Credit Card on June 1 to Habitat for Humanity, up to 50,000. Additionally, Ballard Designs, Improvements and TravelSmith will raise awareness and funds for Habitat among their customers.
In the United States alone, 45.3 million people are living in poverty. Contributions received in June will help Habitat continue to build, rehabilitate, repair and improve simple, decent homes in partnership with low-income families.
“Habitat for Humanity is able to partner with low-income families in creating affordable housing due to the tremendous support of partners like HSN,” said Jonathan Reckford, CEO of Habitat for Humanity International. “We are grateful to HSN, Ballard Designs, TravelSmith and Improvements for engaging their customers in support of our mission and the families Habitat serves.” HSNi employees each receive two days of paid time off for community service annually. HSNi employees volunteer more than 26,000 hours in the community each year. For more information about the HSN Cares Habitat for Humanity campaign, visit www.hsn.com (keyword HSN Cares).
About Habitat for Humanity International
Habitat for Humanity International’s vision is a world where everyone has a decent place to live. Anchored by the conviction that housing provides a path out of poverty, since 1976 Habitat has helped more than 5 million people through home construction, rehabilitation and repairs and by increasing access to improved shelter through products and services. Habitat also advocates to improve access to decent and affordable shelter and offers a variety of housing support services that enable families with limited means to make needed improvements on their homes as their time and resources allow. As a nonprofit Christian housing organization, Habitat works in more than 70 countries and welcomes people of all races, religions and nationalities to partner in its mission. To learn more, donate or volunteer, visit habitat.org.
About HSN, Inc.
HSN, Inc. (Nasdaq:HSNI) is a 3.6 billion interactive multichannel retailer with strong direct-to-consumer expertise among its two operating segments, HSN and Cornerstone. HSNi offers innovative, differentiated retail experiences on TV, online, via mobile devices, in catalogs, and in brick and mortar stores. HSN, a leading interactive multichannel retailer which offers a curated assortment of exclusive products combined with top brand names, now reaches 95 million homes (24 hours a day, seven days a week, live 364 days a year). HSN.com offers a differentiated digital experience by leveraging content, community and commerce. In addition to its existing media platforms, HSN is the industry leader in transactional innovation, including services such as HSN Shop by Remote, the only service of its kind in the U.S., the HSN Shopping App for mobile handheld devices and HSN on Demand. Cornerstone comprises leading home and apparel lifestyle brands including Ballard Designs, Chasing Fireflies, Frontgate, Garnet Hill, Grandin Road, Improvements and TravelSmith. Cornerstone distributes approximately 325 million catalogs annually, operates seven separate digital sales sites and operates 11 retail and outlet stores.