‘The Great American Sweeper Swap’ Donates Vacuums for Homeowners
FULLERTON, Calif. – Riccar America is teaming up with Habitat for Humanity International to provide new Habitat families in the United States with reconditioned vacuum cleaners to help maintain their Habitat for Humanity homes. On October 1, Riccar America will begin “The Great American Sweeper Swap,” a national three-month campaign benefiting new Habitat homeowners.
Through The Great American Sweeper Swap, participating Riccar retailers across the country will be collecting used vacuum cleaners from their customers. In exchange for their donation, customers will receive a discount off the purchase of a new Riccar vacuum cleaner. The traded-in vacuums will be reconditioned by participating retailers and donated to the nearest Habitat for Humanity affiliate. From there, Habitat for Humanity will distribute them to local families that have recently moved into new Habitat homes.
“Our retailers sponsor numerous trade-in deals every year, and it is not uncommon for Riccar to collect thousands of vacuums in these deals nationally over a three-month period,” said Kennon Tacony, Riccar marketing manager. “With this potential, we wanted to create a national program that focused on reconditioning and recycling the vacuums to benefit our local communities. If you are working hard to get a new start and own a new home, then you’re going to need an adequate vacuum cleaner – Habitat for Humanity was an obvious choice for this program.”
For more information about Habitat for Humanity International, log onto our website at www.habitat.org .
Riccar America, a division of Tacony Corporation, manufactures and distributes quality house-hold and commercial vacuum cleaners as well as other home cleaning products and sewing machines. For more information about The Great American Sweeper Swap visit www.riccar.com/habitat  or call 800-995-9110.
Habitat for Humanity International is an ecumenical Christian ministry dedicated to eliminating poverty housing. Founded by Millard Fuller, along with his wife, Linda, Habitat for Humanity International and its affiliates in more than 3,000 communities in 83 nations have built and sold more than 125,000 homes to partner families with no-profit, zero-interest mortgages.